green is not just another trend, another brand you can imprint on a product just to place it the new eco-market for the new so called eco-consumers… it’s a screaming need! many designers have been thinking about it for a while, we just hope the industry catches up..

that being said here’s a book by Papanek I read in the first year of college, I think it remains pretty fashionable don’t you?

Papanek , Victor (1971). Design for the Real World: Human Ecology and Social Change, New York, Pantheon Books